While
finishing up my Bachelors in Communications I had to complete a paper on Social Media. This was by far the most exciting project of the term for me because I
can go on and on about this topic.
As
with most of my papers I complete a detailed outlined to ensure that I have my
paper in some kind of order. No one wants to read a paper that’s all over the
place so be sure to read about outlines and learn the benefits of completing
one before the paper.
For
all of my students and others who may be interested below is my outline that I
completed prior to my paper. Use it if you can...it makes a grade “A”
paper.
I.
What is Social Media (Classification)
A. Look
for the many different forms of social media
B. The
power and potential of social media
1. Note
the most widely used social networking sites
2. Look
for successful marketing strategies that allow businesses to succeed
a. Face
book, twitter, Linked In
b. List
plan of actions connected to marketing strategies
Body
II.
How are people using social media
A. Search
Web based and Mobile technologies
B. Look
for statistics on time spent on social communication
1. Note
specific technologies that allow people to communicate seamlessly across the
world
2. Add
statistical information to show time spent on social media sites
a. Cell
phones, Ipads, Tablets
b. List
trends, Media reports
III.
Benefits of Social media marketing
A. List
ways that it allows a business to build a reputation
B. Prepare
market research that shows opinions, facts and statistics
1. Showcase
knowledge, expertise in the industry
2. List
Newfound information, customer recommendations
a. How
to enhance products or businesses
b. Constructive
criticism, reviews
IV.
Drawbacks of Social Media
A. List
problems associated with sharing information online
B. List
ways that scammers are able to intrude on sensitive information
1. Identity
theft, scammers, Public comments
2. Viruses,
Trojans
a. Evaluate
ways that it can destroy a business and its reputation
b. List
safety efforts in protecting information and unknown host
V.
Highlighting business through Social
Media
A. Prepare
a list of ways to build a community online
B. Finding
new projects, customers, clients and
partners
1. Develops
ideas that draw social discussions and other things of interest
2. Evaluating target audience, blogging, increase awareness
a. Forums
, social networking , feedback
b. Describe
communication concepts, writing styles, marketing tools
VI.
Social Media Management
A. List
media marketing services that are widely used
B. Evaluate
how to increase profits, and maintain customer base
1. Product
launches, delivery of news, online presence
2. Details
of setting up face book page, Possible replies to customers, monthly detailed
reports
a. Explain
Website linking, how to connect with people who are experts in the field
b. Making
updates to your profile pages, create discussion groups
Conclusion
VII.
The importance of Social media in
today’s world
A. Show
ways that it entertains, provides information, breaking news
B. Organization
of citizens and its vast movement
1. Power to democratize news coverage and receive it
in real time
2. Face book, twitter and linked in allows you to
connect with people you don’t know personal but share similar interest.
a.
Explain the new age of communication
b.
Explain digital relationships
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I look forward to your replies, Thanks again!